### \*\*Responsibilities:\*\*

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- Develop and deliver a comprehensive digital marketing curriculum that is relevant to industry trends and needs, and provides our students with practical knowledge and skills required to succeed in their careers.

- Work closely with the team to identify the right evaluation methods, build projects that help students in a practical way, identify changes in the industry, and make relevant changes to the content.

- Manage teaching assistants and make sure that student queries are answered in an effective and time-bound manner.

- Evaluate student projects to ensure they meet industry standards and provide personalised, constructive feedback to students to help them improve their skills and understanding.

- Conduct viva sessions to assess student understanding and comprehension of the course materials. You will evaluate each student’s ability to apply the concepts they have learned in real-world scenarios and provide feedback on their performance.

- Create and conduct engaging and informative digital marketing classes that incorporate real-world examples and hands-on activities to ensure student engagement and retention.

- Conduct regular assessments to evaluate student progress, provide feedback to students, and identify areas for improvement in the curriculum.

- Stay up-to-date with industry developments, best practices, and trends in digital marketing, and incorporate this knowledge into course materials and instruction.

- Work with the placements team to provide guidance and support to students as they navigate their job search, including resume and cover letter reviews, mock interviews, and career coaching.

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### 💯 Who are we looking for?

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We are looking for someone who has:

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- A minimum of 2-3 years of industry work experience in digital marketing or a related field. Teaching experience is a plus.

- In-depth knowledge of various aspects of digital marketing, including Blogging & Google Analytics, Content & Email Marketing, SEO, GEO, Google Search, Display & Ads, Meta ads, LinkedIn ads, shopping ads, Google Tag Manager, and Social Media Marketing.

- Knowledge of AI tools like Copy.ai, Copilot, Adobe Firefly, Optimo, Perplexity, ChatGPT, and Gemini.

- Passion for teaching and a desire to impart practical knowledge to students.

- Excellent communication and interpersonal skills, with the ability to engage and motivate students of all levels.

- Strong organizational skills and attention to detail, with the ability to manage multiple projects and deadlines.

- Experience with curriculum development, lesson planning, and instructional design is a plus.

- Familiarity with learning management systems (LMS) and digital teaching tools will be an added advantage.

- Ability to work independently and as part of a team in a fast-paced, dynamic environment.